How to Learn Like the World’s Most Successful People – In Just 7 Minutes with Steve Cunningham

Marketing The Invisible - A podcast by Tom Poland

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 Learn how the world's most successful leaders master their career and identify the specific skills critically important to their success and methodically learn them from the best experts Know how the world's most successful leaders acquire new skills and then put them into action one week at a time Learn what is adult learning and the differences how adults and children learn Resources/Links: Get a Readitfor.me Lifetime Membership: Visit this link:https://readitfor.me/mtii Summary Steve Cunningham condenses the top points from a book each day into a 12-minute video recap for Read It For Me, his book summary service for entrepreneurs and business executives. Cunningham headed a digital marketing agency until 2016 and provided book summaries at first as a side project. The Canadian native launched his San Antonio-based startup in July 2017 after noticing how many marketing vice presidents and business owners he’d meet lacked time to read the business books in their offices. Read It For Me has thousands of global members, from solo entrepreneurs to smaller businesses and Fortune 500 companies. In this episode, Steve shares how the world’s most successful leaders master their career and identify the specific skills critically important to their success and methodically learn them from the best experts. Check out these episode highlights: 01:28 – Steve's ideal client: somebody who has for a long time trying to get their team and their people to learn and have a tough time doing it. The conversation goes something like, "I wish I could get my people to run as I do" and they and people say, "I'm too busy and I don't have enough time". And the leader says, "Well you must not be motivated enough to get better at that". So that's kind of conversation going on in the head of our ideal client. 02:03 – Problem he helps solve: We help our clients turn knowledge into action and results. And really help their team go from not being a learner to being somebody who actually puts into practice what they're learning. 02:32 – Typical symptoms that clients do before reaching out to Steve: Some of the symptoms are you assign a book to somebody on your team with promises that they'll read it and they'll show up to the next meeting not having read it. . 04:30 – Common mistakes people make when trying to solve that problem: trying to solve the problem of turning to learn into action through more information. And more information out is almost never the answer. 05:19 – Steve's Valuable Free Action(VFA):Get acquainted with the principles of adult learning. So, we forget that we're asking adults to learn and adults learn differently than children. 07:06 – Steve's Valuable Free Resource(VFR): readitfor.me/mtii 07:26 – Q:"What was your favorite book?" A: I would just pick up any good book on adult learning and really get immersed yourself in those principles. Tweetable Takeaways from this Episode: “The most common mistake we've seen is trying to solve the problem of turning learning into action through more information.” -@stevecunninghamClick To Tweet “The easiest thing you can do is get acquainted with the principles of adult learning. So, we forget that we're asking adults to learn and adults learn differently than children.”-@stevecunninghamClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: Hello everyone.