How to Get Online Visibility that Attracts Your Ideal Clients – In Just 7 Minutes with Cindy J. Holbrook
Marketing The Invisible - A podcast by Tom Poland
Discover the fastest path to be known as a trusted and in-demand expert Get outrageous confidence to be authentic online while still keeping your privacy Gain clarity on your "next steps" so that you can create a magnetic online presence that Attracts and Wows! Resources/Links: Grab Your Free Visibility Checklist Here: https://VisibilityChecklist.com Summary Cindy J. Holbrook, aka The Visibility Wiz, is uniquely gifted at guiding entrepreneurs to thrive as they go up the ladder from being the best-kept secret to trusted and in-demand online authority. In this episode, Cindy explains why you need to be visible to people who want what you have to offer and gives valuable tips on how to get you there. Check out these episode highlights: 01:19 – Cindy's ideal client: a coach, an author, speaker, small business owner, who wants to know how to easily attract their ideal clients online 01:42 – Problem she helps solve: I help my clients gain clarity on exactly what it is they want to be known for. 02:24 – Typical symptoms that clients do before reaching out to Cindy: It's definitely confusion. They're not clear on their message. 03:10 – Common mistakes people make when trying to solve that problem: Basically, what they're doing is they start one strategy and they expect it to work like overnight or within a month. 04:40 – Cindy's Valuable Free Action(VFA):"There are actually a few steps to this action. Number one is they really need to determine what they want to be known for. And number two is who their ideal client is, because you can't be known for anything unless you know what it is you want to be known for." 06:19 – Cindy's Valuable Free Resource(VFR): Grab Your Free Visibility Checklist https://VisibilityChecklist.com 07:12 – Q: "How I became known as the Visibility Wiz?" A: I started out as a coach for divorced women. And because I live in a very remote area, I only had to use online visibility tactics to be seen. And so, what I found happening is my colleagues would start asking me if I could show them how I got on Huffington Post, how I got on eHarmony, how I got on Prevention. And so, I sort of morphed into being the Visibility Wiz because of how I created my own visibility and expertise in the divorce coaching field. Tweetable Takeaways from this Episode: “Understand how to make real connections so that you can engage with your audience. And that creates the know-like-trust factor which is needed before somebody's going to pay you for your services and products.” -@cindyj_holbrookClick To Tweet Info about our correspondent host:Jigar Poojar is Leadsology's man on the ground in India. Just like CNN has reporters worldwide, Leadsology is developing a small but selective network of hosts to interview guest so our reach is deeper and wider than ever before. Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Jigar Poojara: 0:09 Very warm welcome to one more Marketing The Invisible Podcast. I'm Jigar, joined today by Cindy J. Holbrook. Thank you, Cindy, for joining. Where are you hanging out in the world by the way, Cindy? Cindy J. Holbrook: 0:21 Thank you for having me, it's my pleasure. And I live in middle of the Mojave Desert in California. Jigar Poojara: 0:27 Wow. Okay. Cindy, let me introduce you to my audience.