How to Create Highly Engaging Content and Position Yourself as a World Class Expert – In Just 7 Minutes with Ronnie Nijmeh

Marketing The Invisible - A podcast by Tom Poland

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 Learn how to make content creation simple so you can focus on the real work of coaching your clients Discover how a content calendar helps in creating a solid foundation for your content marketing strategy Learn what private label is all about and how it helps you position yourself as an expert without having to start from scratch or figure it all out yourself Resources/Links: Unlock 10 FREE Download Credits + 2 FREE Credits/mo for Ronnie's 'Done-For-You PLR Content For Coaches' that you can brand as your own: Go to https://www.plr.me/mti Summary It’s important to infuse your methodology into your private label done-for-you content. But at some point, every busy and successful coach stops creating everything themselves from scratch. It's just not feasible to write every piece of content on your own, right? If you're doing everything yourself, it's impossible to scale your business. It's impossible to grow. Ronnie Nijmeh is a Marketing and Publishing Coach, Book Marketing Consultant, and founder of Plr.me - a “private label rights” company that provides beautiful ready-to-sell private label coaching courses, articles, products, worksheets, and content for coaches and consultants. In this episode, Ronnie shares how private label rights work and how it helps you position yourself as a world-class expert without having to start from scratch or figure it all out yourself. Check out these episode highlights: 01:47 – Ronnie's ideal client: "Our ideal clients is coaches and consultants, anywhere from the business space, marketing, all the way to life coaches and consultants, and health and wellness and so on. And really personal development business, money, and every sort of author, speaker, coach, consultant space." 02:10 – Typical symptoms that clients do before reaching out to Ronnie: "So, you know how hard it is to create content, whether that's social media, emails, products that you can sell? Well, what we do is we offer done-for-you content where you don't have to write from scratch, it's all created for you. And it's like a stock photo marketplace where you can pick and choose what you want, get instant access. And again, you just kind of use that, brand it as your own. Edit it, tweak it, turn it into something else. And you claim 100% royalties, it's hundred percent your own." 03:16 – What are some of the common mistakes that folks make before finding Ronnie and his solution?: "The most common issue that people face is the fact that they either hire a freelancer or they do it themselves." 04:18 – Problem Ronnie helps solve: “One of the problems as well is, let's say you do everything yourself, well, now you're taking time away from other things that you need to do.” 05:23 – Ronnie's Valuable Free Action(VFA): "Get familiar with a content calendar. To get an idea of what to post and when and where. 06:04 – Ronnie's Valuable Free Resource (VFR): Unlock 10 FREE Download Credits + 2 FREE Credits/mo for Ronnie's 'Done-For-You PLR Content For Coaches' that you can brand as your own: Go to https://www.plr.me/mti 07:13 – Q: What am I supposed to do with content? How does this work? I download done-for-you content, what do I do?? A: We have an inspiration gallery of different ways that our clients are using content. Things like creating physical products, like magazines that they send out every month to their clients, or calendars, or live events. Tweetable Takeaways from this Episode: “Get familiar with a content calendar.