How to Close the Deal in Business & Life – In Just 7 Minutes with Matt Easton
Marketing The Invisible - A podcast by Tom Poland
Discover why customer complaints don’t necessarily mean the end for you Learn how to build a sustainable pipeline for more guaranteed revenue at a lesser expense Find out how to move forward by doing things based on your customers’ reasons instead of yours Resources/Links: Want more tips on how to make sales less stressful and more bearable? Click here: Eastonuniversity.com Summary Do you want to know how you can easily close deals and get guaranteed streams of revenue without the hassle and stress? Marketing isn’t about you; it’s supposed to be about who you serve. Closing the deal shouldn’t be as stressful as you think it is. Sales are hard, but Matt Easton makes it a whole lot easier, more predictable, less stressful, and more fun. Sit back and grab a drink while you tune in with Matt as he shares his secrets that can help give you a quick fix on your sales game plan and guarantee you more closed deals! Check out these episode highlights: 01:59 - Matt’s ideal client: Ideal clients can be sales reps, managers, business owners, and entrepreneurs. Anybody, Tom, who wants to increase sales and top-line revenue. Those are two different things because I can increase sales and give my products away, you know, as a marketing genius. 02:33 - The problem he helps solve: Well, I would define it this way. And hopefully, it will resonate with some of the audience out there. Really, this is a terrible statistic, but it's accurate. 98.4% of people in charge of sales, people in charge of business development, don't have a simple process. 03:38 - The symptoms of the problem: So yeah, the obvious is, "I don't know how to close" and I'll teach you guys how to do that right here on this call, okay? Don't know how to close it. 05:44 - Clients’ common mistakes before consulting Matt: They think they know everything, right? They think they've got it down. They underestimate the amount of people that they're going to have to talk to, to sell their product. 06:43 - Matt’s Valuable Free Action (VFA): Well, I'm going to show you how to close both in your business career and in your life. Tom, let me ask you this. What do you say to close the deal? 08:16 - Matt’s Valuable Free Resource (VFR): Want more tips on how to make sales less stressful and more bearable? Click here: Eastonuniversity.com Tweetable Takeaways from this Episode: “People are exponentially more likely to move forward to do things based on their reasons and not your reasons.” -Matt EastonClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Welcome, everyone, to another edition of Marketing the Invisible. I'm Tom Poland beaming out to you from the Sunshine Coast in Australia, joined today by Matt Easton. Matt, good day, sir. Welcome to Down Under. Where are you hanging out, buddy? Matt Easton 00:22 A pleasure to be here, Tom. Thank you so much for having me! Tom Poland 00:25 You're very welcome! It's a pleasure to have you here. How did you go with the midterms yesterday? It looks like your candidates are getting elected. Matt Easton 00:32 Well, I'm a salesperson, Tom. So, what I figured out is, no matter who gets elected, or what's going on, if I can control my business and my top-line revenue, it's all good. So,