How to Assess Whether You, Your Team, or Your Organization are Fit to Adapt, Innovate, and Thrive in Disruption – In Just 7 Minutes with Francis Cholle

Marketing The Invisible - A podcast by Tom Poland

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 Find out what a Squircle principle is that helps solve the countless problems leaders face in today's digital world Find a new perspective to enable people to perform more with less effort Discover how to engage people into a 'change dynamic' to make way for a new path to performance Resources/Links: Discover your Squircle score. Click here: https://squircleacademy.com/test/ Summary How do you increase agility, creativity, and lower burnout? Are you looking for a new perspective to engage and enable people to perform? Do you want to engage people to perform without teaching them but taking them through experience? Wall Street Journal / USA Today international best-selling author Francis Cholle uses deep human learning and cognitive science to help leaders and Fortune 500 solve complex problems and thrive in disruption. In this episode, Francis shares how he uses deep human learning and cognitive science to help leaders and Fortune 500 solve complex problems and thrive in disruption through the Squircle approach. Check out these episode highlights: 01:39 - Francis's ideal client - "So our ideal clients are HR executives, the C-suites of organizations, CMOs, CFOs, where all the people work to impact the culture of the organization to get better results. And we also market to coaches and consultants." 02:13 - Problem that Francis helps to solve - "So everybody's looking for agility and creativity today in this fast, disruptive world that you were mentioning before. You know, and those are kind of empty words. We make them really real. And we actually show the path visually with a simple model that everybody can understand how to access that natural innate potential that's so rarely tapped into in business." 03:10 - Symptoms to the clients' problems before they find Francis's solution - "So the symptoms are usually how to engage people into change dynamics. You know, nobody likes to change habits, right? People I've worked with, talked to today, their main problems are engagement, people are tired, they reach a place of burnout when they don't notice burnout anymore. They work nine to nine. And sometimes they don't stop over the weekend." 05:06 - Common mistakes people make in trying to solve the problem: "It's the way we look at problems, the way we ask questions." 06:19 - Francis' Valuable Free Action (VFA): - "In the Squircle book and the website, you'll find an image where you have the circle or adaptability, creativity, agility, natural, you know, it's represented by the circle and then the frame, the square being structured, logic, dependability. So, we live in a culture where the circle is within the square and that square, the circle cannot fly, you know, like a bird, cannot fly, so the free thing is, liberate the natural part of ourselves. Let the circle encircle the square." 07:00 - Francis's Valuable Free Resource (VFR): - Check out Francis' website https://squircleacademy.com/test/ 07:53 - Q: Why is it credible? A: Because it's science-based, everything we do at the human company is researched. It all was generated through work that we did 15 years ago for L'Oreal. We did a deep dive into the culture. We mobilized the latest in scientific research, and we still are, you know, validating everything we do through research. And it's been pressure-tested by 250,000 executives around the world in more than 24 hours. Tweetable Takeaways from this Episode: