Google Ads (Mis)Spells Out Brand New Keyword Updates
Marketing O'Clock - Digital Marketing News - A podcast by Cypress North - Fridays
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Search Query Updates This week on Marketing O’Clock, we give Google Ads’ brand new Keyword updates a thumbs up. Local Advertisers are puLSAting with anger after a change to lead credits is announced. Plus, the June 2024 spam update is rolling out. SAVE YOUR GA3 DATA - https://cypressnorth.com/solutions/data/universal-analytics-data-extract/ Take the Marketing O'Survey - https://survey.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main NewsGoogle announced some updates to query matching - 1:17 Local Services Ads is transitioning to an automated lead crediting process for all its advertisers - 7:56 June 2024 spam update - 15:13 🛠️ Cool Tool - 15:59 🔥 Take of the Week - 17:04 ⚡ Lightning Round ⚡ Paid - 18:20 Organic - 25:41 Social - 35:37 ⚙️ Working hard, or Hardly Working - 39:55 🔎 ICYMI - 42:21 🧠 Must Read Marketing Article of the Week - 49:08 🎉 Shootin' The Heck - 52:19
