Purpose-washing versus Deep Purpose

Leading From Purpose Podcast - A podcast by Core Leadership Institute

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On this episode of Leading from Purpose Podcast, Nick is joined by best-selling author of Deep Purpose, Ranjay Gulati. A Harvard Business School professor whose pursuit was to strategize how to unlock growth for companies in good times and in bad until he discovered that the ultimate unlock of performance in a business on all dimensions is purpose. Ranjay has studied the likes of Facebook, Best Buy, Etsy, Buhler, The LEGO Group and more to understand the business value of having a purpose to ...

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