Building a Business for the Next Generation | Drama of Young & Reckless

Start-up theory is back and in full force! This clip was taken from our 24 hr Facebook live IMPACTATHON with a dear friend of Tom and Impact Theory's, Chris "Drama" Pfaff from Young & Reckless apparel (Y&R). Tom and Drama go into many topics; from discussing hardships building a brand with a larger than life mission to burrito manufacturing; Tom and Drama discuss building business' for a new generation right here on Startup Theory. Topics include: *Why staying on brand is so important How Y&R strives to become the voice of the youth looking to find their place in the world. *How your ego can be viewed from a different perspective. Why momentum matters more in business than people realize. How vulnerability and authenticity are the new kingmakers in consumer branding. *How Drama’s perspective on life and business changed after his brain injury. *Defining your brand *Why developing a big mission is an important key to success. *Revealing the one idea Drama believes every entrepreneur should know when starting out. *and much more... FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at https://impacttheory.co/AG1pod. Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to https://impacttheory.co/aurapod to start your free two-week trial.  LISTEN AD FREE + BONUS EPISODES on APPLE PODCASTS: apple.co/impacttheory Feeling stuck? Check out Billion Dollar Habits and unlock the mindset strategies that helped me achieve all my goals. This community will show you how to gain clarity and build discipline so you can become the person you’ve always wanted to be. Click here to learn more. Learn more about your ad choices. Visit megaphone.fm/adchoices