Stop Giving Your "Best Stuff" Away For Free
School of Sales by The Salesgirls - A podcast by Macy McNeely & Kathryn Shubert - Thursdays
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Have you ever been given the advice to give your best stuff away for free because it will make people want to buy from you EVEN more? We hear this tension a lot. People want their audience to know that they have expertise. They want their audience to find value in what they share and ultimately experience wins. And we totally get it! We also want people to know that we have knowledge in our industry and for them to trust that they will receive value from our product. What often happens w...
