How Truebill Grew Zero to $100Mn in ARR (But They Almost Died Early On)

Growth Marketing Stories - A podcast by Aazar Ali Shad

In this episode, we cover an inspiring story of Truebill and its growth levers. We discussed: 3:07 - The Truebill original story 5:25 - How did he think about differentiation? 7:13 - How Truebilll was on a death bed? How did he pull it off? 12:17 - What's the framework to grow a B2C business? 19:49 - What are the growth levers from 0-$100K, $100K to $1Mn, $1MN to $10Mn and $10Mn to $100Mn for Truebill? 23:17 - Why did not referral marketing work for Truebill? 27:19 - Favorite growth marketer? 28:10 - What's the worst piece of advice you ever got? 29:51 - What have you recently changed your mind about? Key Links Yahya MokhtarzadaCheck out Truebill Please leave a review for the podcast if you are a regular listener. Subscribe to the newsletter to get exclusive podcast notes and mindset-changing growth marketing mental models and stories in your inbox.

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