Ep 7: Leaving Corporate to Build Your Own Business: Startup Beginnings with Elan Halpern & Kiki Couchman

Good Shift - A podcast by Freya Gordon - Tuesdays

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Send us a text In this episode, I sit down with best friends, co-founders, and first-time entrepreneurs Elan Halpern and Kiki Couchman, who traded high-achieving careers in tech and private equity to start a probiotic yogurt company from scratch — without burning it all down overnight. They talk candidly about the slow build of misalignment, how they reframed leaving “successful” jobs without guilt, and the three key pillars they used to figure out what was next (Elan’s 3 Ps: passion, product...