397. How to Save $32 Million in One Hour
Freakonomics Radio - A podcast by Freakonomics Radio + Stitcher
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For nearly a decade, governments have been using behavioral nudges to solve problems — and the strategy is catching on in healthcare, firefighting, and policing. But is that thinking too small? Could nudging be used to fight income inequality and achieve world peace? Recorded live in London, with commentary from Andy Zaltzman (The Bugle).