#256 - Improving the plane, while flying the plane!

Christopher Brereton, Chief Product Officer at Sidebench, a design and development studio based in LA focused on Climate-Tech & Health-Tech, joins us as one of our favorite repeat guests. He has an interesting perspective on viewing a company as a product incorporating teachable, repeatable and scalable frameworks within the business as features to optimize the supply and demand sides of the spectrum. He shares about continuously mapping the customer journey with the business process and operations to identify areas of improvement. Chris sprinkles great shares on fresh new perspectives on a bunch of different aspects of running a successful product - your business.