DP 001: Translating Alumni Love into Annual Giving with Heather Potts Brown
Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations - A podcast by Beth Brodovsky
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When you’re facing a challenge, why not set one? As the kick-off to the Driving Participation Podcast, Beth speaks to Heather Potts Brown, the Executive Director of Annual Giving at Villanova University. Heather shares the strategy that led to a major leap in alumni giving, and why participation from current students and alumni is important for more than just the money.
