402 - [PEP TALK] 3 Things You Don't Have to Do to Scale Your Business (And What To Do Instead)

In this week's pep talk, I share three things you don't need to do to scale your business this year and offer practical alternatives and advice to help you focus on what truly matters. Stay tuned to learn how you can scale your business without sacrificing your values and enjoying the process.In today's episode, I share:Organic relationships and strategies vs. paid ads and pressThe importance of catering to the right audience and setting specific goalsThe significance of feeling good and doin...