Planet Unknown’s Journey To ”Overnight” Success

The Crowdfunding Nerds are joined by Adam Rehberg of Adam’s Apple Games to discuss marketing Planet Unknown. 00:03:29 – How Crowdfunding Nerds Started Working On Planet Unknown 00:04:25 – The Baby Project 00:06:42 – Understanding Campaign Momentum 00:07:33 – The Impact of Board Game Influencers On Campaigns 00:11:45 – Getting A 30 Foot Booth 00:13:46 – Supermoon 00:17:22 – Using Cover Art In Game Design 00:24:32 – Inspirations For Planet Unknown 00:27:40 – Your Game Has To Stand On Its Own 00:35:42 – How Many Games To Print? 00:40:17 – Why Gamefound Over Kickstarter? 00:44:31 – StretchPay Brewin' USA Kickstarter - https://www.kickstarter.com/projects/adamsapplegames/brewin-usa Rahdo Previews Planet Unknown - https://youtu.be/s3b3ICKsnvw Machi Koro Board Game - https://boardgamegeek.com/boardgame/143884/machi-koro The Isle of Cats Board Game - https://boardgamegeek.com/boardgame/281259/isle-cats Michael Raftopoulos' Company, M.O.B. Vanguard: https://mobvanguard.com/ Planet Unknown: Supermoon - https://gamefound.com/projects/adams-apple-games/planet-unknown-supermoon-expansion-and-deluxe-edition-reprint