EP 48 - Jason Berkowitz - SEO is Not Dead: Why SEO is Still a Crucial Part of Digital Marketing

SEO is Not Dead: Why SEO is Still a Crucial Part of Digital Marketing A successful SEO campaign can deliver more traffic, increase customer and leads as well as help your business get to the next level. Today’s Awesomers guest is Jason Berkowitz, founder of Break The Web and SEO Services New York. Jason has managed marketing campaigns for some of the world’s most significant brands. Here are more key points on today’s episode: What is NLP (Natural Language Processing). How to keep up with Google's ever changing algorithm. Why Amazon can be following a similar path to Google in regards to customer and search experience. What to do if your website is not ranking. So listen to today’s episode and learn expert insights about SEO and Digital Marketing and how it can help your business. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 01:53 (Steve introduces today’s guest, Jason Berkowitz.) Steve: You're listening to the Awesomers.com podcast episode number 48 in our growing series. Our daily drops are just keep adding up, don't they? Our tradition as we've established over these last 48 episodes. All you have to do is go to Awesomers.com/48 to see relevant show notes and details and perhaps even a link or twos that we throw in. Sometimes we're forgetting the links. If you notice that by the way just go to our page and comment, leave us the contact form and leave us a comment tell us what we did right or tell us what we did wrong. Either way we welcome your feedback. Now today my special guest is Jason Berkowitz. And I really enjoyed my conversation with Jason because we got into some of the nitty-gritty and some of the history behind SEO. Now a little background on Jason, little context. Since 2009 Jason has been an active leader in the New York City Digital Marketing Community. Founding two successful firms, Break The Web and SEO services New York. Since the inception, Jason has managed marketing campaigns for some of the most significant brands of the world. And he carries a unique philosophy when it comes to campaign success. In his spare time Jason could be found falling from the sky as an amateur skydiver. This is not a chicken little story. We definitely are not worried about anything fallen from the sky. And we talked about in the episode SEO is alive and well. And I believe that some of the techniques that the Jason shares and some of the concepts that he shares within this will be very instructive to any digital marketer or E-commerce entrepreneur or really any offspring who wants to understand the internet in general out there. Hello Awesomers, it’s Steve Simonson and I'm back again.