20: Adriene Mishler: The Story Behind the World’s Biggest YouTube Yoga Platform, Yoga With Adriene
The Light Watkins Show - A podcast by Light Watkins
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Online health platforms were already on the rise before the pandemic of 2020, but we have seen a sharp uptick in the utilization of video classes and communities since quarantines have kicked in. One such community was built by Adriene Mishler, and had humble beginnings as a yoga class hosted on YouTube in the early 2010s. 'Yoga with Adriene' grew steadily after a slow start, and by the time 2020 came around Adriene was the highest searched yoga content on the internet! She has built a huge c...