Rooting for STEM
#5Things: This Week in Social - A podcast by Grey Group
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This week on the #5Things, we discuss all the new features, including TikTok's STEM Feed, Instagram's "Top 3" stories sticker, YouTube TV Multiview, and more!The Things: TikTok’s new STEM feed: This new STEM feed will appear alongside the platform’s “Following” and “For You” feeds as a dedicated space to explore videos related to science, technology, engineering and math. New Sephora and TikTok Incubator Program: The incubator program aims to connect content creators with the brands who have participated in the Sephora’s Accelerate program via educational training modules, and a DEI-first approach to these creator partnerships.Instagram’s Testing a New ‘Top 3’ Stories Sticker: This new Stories feature will enable users to highlight their top 3 favorite accounts, tracks, places, etcCustom AI chatbots’ role in fandom: Fans are starting to embrace AI technologies in the form of interacting with fictional characters on an app called Character.AIYouTube’s new ‘multiview’ feature: Youtube TV is launching early access to “multiview,” an option that allows viewers to watch up to four different sports live streams.Sources: TechCrunch, Glossy, AdAge, Social Media Today, The VergeHosts: Joey Scarillo, Hannah Loeff, Kylie MacDonaldTo subscribe to our newsletter, click HERE
