The Benchmark Problem w/ Jason Cammorata
20% - The Marketing Procurement Podcast - A podcast by Blair Enns and Leah Power
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Leah has a bee in her bonnet over how agency benchmark data is used by clients and even some agency associations. Jason Cammorata joins the pod to steelman both sides of the argument. Blair's Twitter Blair's Linkedin Win Without Pitching The ICA's Linkedin Leah's Linkedin The ICA Jason's Linkedin The End of Average
